Digging Deeper: Branding and Brand Identity in Higher Education
Penn State President Eric Barron and guests talk about how universities advertise and the challenges of building a brand for an institute of higher education.
More Episodes
Penn State President Eric Barron discusses "Moments of Change: Remembering '68," an edge seminar from the College of the Liberal Arts. Watch »
Penn State President Eric Barron and WPSU's Patty Satalia talk to a pair of Penn State alumni and entrepreneurs, Matt Brezina and Chris Fanini, about their successes and the Penn State Summer Founders Program. Watch »