Digging Deeper: Branding and Brand Identity in Higher Education
Penn State President Eric Barron and guests talk about how universities advertise and the challenges of building a brand for an institute of higher education.
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The number of students seeking assistance through Penn State’s Counseling and Psychological Services, or CAPS, has increased 32 percent in the past five years. Penn State President Eric Barron and guests discuss mental health on campus. Watch on the PBS App »
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