Business Sponsorship
Demographic information for WPSU-TV viewers:
- More than 50% of PBS viewers have household incomes of $50,000 or more.
- 79% of PBS viewers have internet access.
- 75% of PBS viewers have major credit cards.
- 73% of PBS viewers make purchasing decisions based on quality, not price.
- 57% of PBS viewers voted in the past twelve months.
- 40% of PBS viewers intend to purchase a new car in the next year.
Source: Doublebase Mediamark Research Inc. (2005)
Demographic information for WPSU-FM listeners:
- In the fall 2005 national ranking by the Radio Research Consortium, WPSU-FM ranked second in the country among public radio stations in audience share in its home metro market (State College).
- 78% of WPSU-FM's weekly cume listeners in the State College Metro are college graduates.
- 52% of NPR news listeners have a household income of $50,000+.
- 72% of NPR news listeners have a household income of $75,000+.
- 77% of NPR news listeners are involved in community affairs.
- 63% of NPR news listeners vote.
Sources: Arbitron (Spring 2006), Doublebase Mediamark Research Inc. (2005)
Click on the links below for more information on WPSU (Adobe
PDF)
- PSPB Background
- WPSU-TV Background and Programming
- WPSU-FM Background and Programming
- WPSU Community Involvement
Click on the links below for more information on WPSU local
programs and events available for underwriting (Adobe
PDF)
- About Penn State Public Broadcasting
- Beyond The Screen
- Big Ten Network
- Bookmark: The Book Review Show
- Challenge Grant
- Children & Autism: Time Is Brain
- Common Ground Lobby Talks
- Connoisseur's Dinner
- Coverage Area
- Grange Fair
- How to Find Programs Online
- Halo Effect
- Huddle Up
- Music From Penn State
- Our Town
- Penn State On Demand
- Penn State Sports
- Pennsylvania Inside Out
- Raise The Song: The History Of Penn State
- A Road To Independence
- Scholastic Scrimmage
- Three Minute Gardener
- Coverage Area
- Water: An Endangered Resource
- Weather World
- WPSU-FM
- WPSU-TV
- Shared Stories of World War II
Underwriting Staff
Contact our staff to find out more about underwriting opportunities at WPSU.
Tom Yourchak, Director
814-863-5596
tly3@psu.edu
Ashear Barr
814-863-5565
cab21@psu.edu
Sam Komlenic
814-863-5533
smk12@psu.edu
Michael Taranto
814-863-5587
mtt105@psu.edu